Our Story

It all started as a school project... 

Textura LLC was by founded Michael Steele Jr., Ayonnah Tinsley, Amy Pan, Edward Chanquin, and Deniz Yamangul; who all studied at the University of Southern California's Iovine Young Academy, founded by Jimmy Iovine and Dr. Dre. Their final project before graduation was to create a startup. Michael and Ayonnah decided to revisit where their entrepreneurship journey started and focused on hair. Their first hair company came out of the 2021 L'Oreal Brandstorm challenge, where they became USA finalists for developing a more ergonomic comb. 

 Through Michael's experience in industrial design and understanding the struggle of picking out dry hair, with Ayonnah's career in marketing and learning how to do her hair through the golden era of 2016 YouTube: Their shared experiences through hair and business is what brings Textura to life. Textura wants to transform the hair tools market to be more inclusive and representative for curly and coily textures and be driven by community-driven feedback.